The Top 10 Marketing Questions Advisors
Are Asking in 2025—Answered

Samantha Russell
Chief Evangelist

Susan Theder
Chief Marketing & Experience Officer
Tuesday, 7/29 at 10 am PT | 1 pm ET
From differentiating your value to streamlining content, today’s advisors are hungry for marketing strategies that actually work—and don’t waste time
In this high-impact session, Susan Theder and Samantha Russell tackle the ten most pressing marketing questions advisors are asking in 2025.*
Whether you're a solo advisor or leading a team, this session delivers practical, proven answers to questions like:
- Which social platforms actually drive client conversions, and how often should I post to see results?
- If I only have two hours a week, what’s the most efficient marketing I can do?
- What kind of educational content attracts real leads, and how can I repurpose it faster (and stay compliant)?
- Can AI really help me save time on marketing—and what’s safe to use in a compliance-first environment?
- How should I present my fees in a way that builds trust and converts prospects who are fee-sensitive?
...and more. Come ready to bring your questions and learn from your peers.
Join the Workshop
What You'll Walk Away With

A clearer roadmap of what to prioritize this year—and what to stop doing

Proven ideas to save time, expand reach, and drive growth using the resources you already have

Real benchmarks from high-performing advisors and the tools they’re using to scale smarter

FMG’s 2025 Marketing Guide, packed with step-by-step examples and content templates
Whether you’re refining your strategy or building one from scratch, this session brings the clarity—and answers—you’ve been looking for.
*Backed by fresh industry data from Advisor Perspectives, Broadridge, and Cerulli.